Bruce Luong

Growing up in a traditional Vietnamese culture, I learned at a very young age to appreciate food. Every weekend our families would get together and enjoy what other families were cooking, trying new dishes or discussing what to make with what someone had caught or picked from a nearby farm. I wanted to try everything and loved the taste of all of the flavors. That brought me to working for my Aunt’s restaurant when I was 16 years old. I used my work in restaurants to pay for my expenses in high school and college. Knowing that I wanted to work around food or for a food company, I started working in the food distribution business right after college in Accounting. I have stayed in this field for 23 years. I consider working for CW as the pinnacle of my career. The Chefs Warehouse gives me the opportunity to engage with the most elite people, producers, and restaurants in the world.

Harvesting Resilience

As the industry continues to recover this fall, a different type of ‘harvest’ is at hand; a time to gather strength, ability, and collaboration.

Rejuvination. Celebration.

As we enjoy this current spring, fast on the shirt tails of summer, I’d be hard-pressed not to reflect on the pandemic, the challenges we have faced, and are still facing.

Bringing (North) America Back to the Table

It goes without saying, 2020 so far has been the most difficult time I’ve seen in the 25 years I’ve been in the foodservice business.

Keep it Simple. Keep it Special.

At this time of year we take great joy in highlighting chefs and artisan purveyors who stand out for being singular at what they do.

Spring is Blooming

Spring can not come soon enough. I don’t remember seeing this much rain in years. I think it’s safe to say that...

Season of Abundance

Holiday season greetings to all of our CW customers, as well as the invaluable team that makes up The Chefs’ Warehouse, Del Monte and family of companies.

West Coast Connection

The Chefs’ Warehouse and our customers create a universe of our own, overflowing with fascinating chef, ingredient, and restaurateur stories.

Season of the Sun

CW’s EVP West Coast Bruce Luong welcomes the season of the sun and the bounty of outstanding fresh ingredients that are ushered in with the balmy days and al fresco nights.

Focus on the Bounty

Focusing on the bounty of Bay Area resources, we look forward to providing local unique items to our customers like never before. In the...

Food Sharp

The current mission of The Chefs’ Warehouse San Francisco, as a world class distributor, is to bring specialty products to our chefs with the...